Waze, a traffic navigation app developed by Google, will now alert you when you are traveling on a road with a crash history, the company said on Tuesday. Before they even get to that portion of the route, the feature will warn drivers that they are going into an area that is likely to have…
Demand generation is a key component to success in any business-to-business (B2B) industry. It involves creating and nurturing relationships between companies, customers, and prospects that lead to increased sales opportunities. In this blog, we will explore how businesses can use innovative approaches to unleash their demand generation potential and achieve greater success in the B2B…
The United Kingdom’s government announced that it will invest £225 million, or $273 million, in artificial intelligence supercomputer. This move underscores the nation’s goal of becoming the technological leader as it tries to catch up to China and the United States. The supercomputer, named Isambard-AI after the British engineer of the 19th century, Isambard Brunel,…
Demand generation is an important part of any successful business-to-business (B2B) organization. It involves creating demand for a product or service, as well as capturing that demand to convert it into sales. In this blog, we will explore how businesses can use both demand creation and demand capture strategies to enhance their overall success in…
